{"id":18607,"date":"2025-06-16T09:00:27","date_gmt":"2025-06-16T09:00:27","guid":{"rendered":"https:\/\/www.motointegrator.fr\/blog\/?p=18607"},"modified":"2025-06-11T08:53:27","modified_gmt":"2025-06-11T08:53:27","slug":"initiative-qualite-ate-2025","status":"publish","type":"post","link":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/","title":{"rendered":"Initiative Qualit\u00e9 ATE 2025"},"content":{"rendered":"<p style=\"font-size: 1.25rem;border-left: 4px solid #d11b22;padding-left: 1rem;font-weight: 500;margin-bottom: 1.5rem\">ATE, des d\u00e9cennies d\u2019expertise au service de la qualit\u00e9 \u2013 une comp\u00e9tence OE et une gamme compl\u00e8te de produits et services<\/p>\n<p><strong>Depuis pr\u00e8s de 120 ans, ATE impose les standards de qualit\u00e9 dans le domaine du freinage. Avec sa nouvelle Initiative Qualit\u00e9 2025, la marque premium met en lumi\u00e8re les valeurs qui ont forg\u00e9 son succ\u00e8s : une expertise \u00e9prouv\u00e9e, une qualit\u00e9 irr\u00e9prochable et une offre parmi les plus compl\u00e8tes du march\u00e9 de la rechange automobile. Cette initiative s\u2019articule autour de quatre piliers majeurs : exp\u00e9rience, qualit\u00e9, gamme et services.<\/strong><\/p>\n<p>Dans le domaine du <a href=\"https:\/\/www.motointegrator.fr\/produits\/freinage-114\/?cf_fabricant=ATE\">freinage<\/a>, o\u00f9 la s\u00e9curit\u00e9 est primordiale, la qualit\u00e9 ne se limite pas \u00e0 une simple caract\u00e9ristique : elle peut faire toute la diff\u00e9rence entre une performance ordinaire et une performance exceptionnelle, pr\u00e9cis\u00e9ment lorsque cela compte le plus.<\/p>\n<p>L\u2019un des plus grands atouts d\u2019ATE, c\u2019est son exp\u00e9rience dans l\u2019\u00e9quipement d\u2019origine (OE). De nombreux constructeurs automobiles de premier plan utilisent ses produits, preuve de leur niveau de qualit\u00e9 \u00e9lev\u00e9. Mieux encore, une large partie des pi\u00e8ces disponibles en rechange automobile est identique \u00e0 celles mont\u00e9es en premi\u00e8re monte.<\/p>\n<p>Pour les r\u00e9f\u00e9rences restantes, ATE applique les m\u00eames exigences de d\u00e9veloppement et de tests que pour l\u2019OE, garantissant ainsi une qualit\u00e9 \u00e9quivalente, jusque dans les moindres d\u00e9tails. R\u00e9sultat : une long\u00e9vit\u00e9 accrue et une installation facilit\u00e9e, essentielle dans le rythme soutenu des ateliers.<\/p>\n<figure id=\"attachment_33663\" aria-describedby=\"caption-attachment-33663\" style=\"width: 1465px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-33663 size-full\" src=\"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2.jpg\" alt=\"Freinage Ate\" width=\"1465\" height=\"822\" srcset=\"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2.jpg 1465w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-300x168.jpg 300w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-1024x575.jpg 1024w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-768x431.jpg 768w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-696x391.jpg 696w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-1068x599.jpg 1068w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-2-749x420.jpg 749w\" sizes=\"(max-width: 1465px) 100vw, 1465px\" \/><figcaption id=\"caption-attachment-33663\" class=\"wp-caption-text\">Plaquettes de frein ATE Ceramic<\/figcaption><\/figure>\n<h2>Une gamme compl\u00e8te de produits et services<\/h2>\n<p>Forte de ses 120 ans d\u2019expertise et d\u2019une compr\u00e9hension fine des besoins des clients, ATE propose l\u2019un des programmes de freinage les plus complets du march\u00e9 de la rechange. Sa gamme couvre environ 98 % du parc automobile europ\u00e9en. Pour les ateliers comme pour les distributeurs, cela signifie moins de complexit\u00e9, une logistique simplifi\u00e9e ainsi qu&rsquo;une qualit\u00e9 et une compatibilit\u00e9 constantes des produits.<\/p>\n<p>Cette profondeur de gamme est le fruit de partenariats solides et de d\u00e9cennies de d\u00e9veloppement. Elle se traduit par des produits modernes, comme les <a href=\"https:\/\/www.motointegrator.fr\/produits\/plaquettes-de-frein-1140102\/?cf_fabricant=ATE\">plaquettes de frein<\/a> ATE Ceramic ou la gamme New Original, qui int\u00e8gre des innovations durables, pens\u00e9es pour les freins du futur.<\/p>\n<figure id=\"attachment_33664\" aria-describedby=\"caption-attachment-33664\" style=\"width: 1445px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-33664 size-full\" src=\"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3.jpg\" alt=\"Freinage Ate\" width=\"1445\" height=\"812\" srcset=\"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3.jpg 1445w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-300x169.jpg 300w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-1024x575.jpg 1024w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-768x432.jpg 768w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-696x391.jpg 696w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-1068x600.jpg 1068w, https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-3-747x420.jpg 747w\" sizes=\"(max-width: 1445px) 100vw, 1445px\" \/><figcaption id=\"caption-attachment-33664\" class=\"wp-caption-text\">Liquide de frein ATE SecuBrake<\/figcaption><\/figure>\n<h2>Durabilit\u00e9 et services sur le long terme<\/h2>\n<p>L\u2019Initiative Qualit\u00e9 ATE 2025 accorde une attention particuli\u00e8re \u00e0 la durabilit\u00e9. Cela passe par des produits robustes et \u00e9conomes en ressources, mais aussi par des emballages optimis\u00e9s : mat\u00e9riaux r\u00e9utilisables, bo\u00eetes en fer-blanc recyclables, encres et colles \u00e9cologiques.<\/p>\n<p>C\u00f4t\u00e9 services, <a href=\"https:\/\/www.motointegrator.fr\/producteurs\/ate\/\">ATE<\/a> offre un \u00e9cosyst\u00e8me complet pour les professionnels de l\u2019automobile : documentation technique, hotline d\u2019experts, formations en ligne, modules ateliers attractifs et plateforme num\u00e9rique de partage des connaissances. Des outils pens\u00e9s pour accompagner efficacement les ateliers, aujourd\u2019hui comme demain.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ATE, des d\u00e9cennies d\u2019expertise au service de la qualit\u00e9 \u2013 une comp\u00e9tence OE et une gamme compl\u00e8te de produits et services Depuis pr\u00e8s de 120 ans, ATE impose les standards de qualit\u00e9 dans le domaine du freinage. Avec sa nouvelle Initiative Qualit\u00e9 2025, la marque premium met en lumi\u00e8re les valeurs qui ont forg\u00e9 son [&hellip;]<\/p>\n","protected":false},"author":27,"featured_media":33662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[641,2855],"tags":[7657,7661,7662,7665,7659,7663,7658,7660,7664],"class_list":["post-18607","post","type-post","status-publish","format-standard","has-post-thumbnail","category-carrousel","category-partenaire","tag-ate-frein","tag-freinage-durable","tag-initiative-qualite-ate","tag-pieces-auto-premium","tag-pieces-frein-ate","tag-plaquettes-ate-ceramic","tag-qualite-freinage-auto","tag-rechange-automobile-oe","tag-service-atelier-automobile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Initiative Qualit\u00e9 ATE 2025<\/title>\n<meta name=\"description\" content=\"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/\" \/>\n<meta property=\"og:locale\" content=\"fr-FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Initiative Qualit\u00e9 ATE 2025\" \/>\n<meta property=\"og:description\" content=\"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Motointegrator.fr Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-16T09:00:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1472\" \/>\n\t<meta property=\"og:image:height\" content=\"828\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"sonia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"sonia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/\"},\"author\":{\"name\":\"sonia\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#\\\/schema\\\/person\\\/17a90e15ff55abec4b04ea2c13ccdaae\"},\"headline\":\"Initiative Qualit\u00e9 ATE 2025\",\"datePublished\":\"2025-06-16T09:00:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/\"},\"wordCount\":495,\"publisher\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2025\\\/06\\\/Freinage-Ate-1.jpg\",\"keywords\":[\"ATE frein\",\"freinage durable\",\"initiative qualit\u00e9 ATE\",\"pi\u00e8ces auto premium\",\"pi\u00e8ces frein ATE\",\"plaquettes ATE Ceramic\",\"qualit\u00e9 freinage auto\",\"rechange automobile OE\",\"service atelier automobile\"],\"articleSection\":[\"Carrousel\",\"Partenaire\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/\",\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/\",\"name\":\"Initiative Qualit\u00e9 ATE 2025\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2025\\\/06\\\/Freinage-Ate-1.jpg\",\"datePublished\":\"2025-06-16T09:00:27+00:00\",\"description\":\"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2025\\\/06\\\/Freinage-Ate-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2025\\\/06\\\/Freinage-Ate-1.jpg\",\"width\":1472,\"height\":828,\"caption\":\"Initiative Qualit\u00e9 ATE 2025\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/initiative-qualite-ate-2025\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Initiative Qualit\u00e9 ATE 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/\",\"name\":\"Motointegrator.fr Blog\",\"description\":\"Le crissement des pneus, l&#039;odeur de l&#039;essence, l&#039;esprit de la victoire, l&#039;exp\u00e9rience d&#039;une voiture de sport de pr\u00e8s, la r\u00e9alisation de r\u00eaves d&#039;enfant, c&#039;est exactement ce qu&#039;est Motointegrator.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#organization\",\"name\":\"Motointegrator.fr Blog\",\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/03\\\/4ad09010-c39a-40fe-a265-a78067a6ca3c.png\",\"contentUrl\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2026\\\/03\\\/4ad09010-c39a-40fe-a265-a78067a6ca3c.png\",\"width\":231,\"height\":71,\"caption\":\"Motointegrator.fr Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/#\\\/schema\\\/person\\\/17a90e15ff55abec4b04ea2c13ccdaae\",\"name\":\"sonia\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g\",\"caption\":\"sonia\"},\"url\":\"https:\\\/\\\/www.motointegrator.fr\\\/blog\\\/author\\\/sonia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Initiative Qualit\u00e9 ATE 2025","description":"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/","og_locale":"fr-FR","og_type":"article","og_title":"Initiative Qualit\u00e9 ATE 2025","og_description":"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.","og_url":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/","og_site_name":"Motointegrator.fr Blog","article_published_time":"2025-06-16T09:00:27+00:00","og_image":[{"width":1472,"height":828,"url":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg","type":"image\/jpeg"}],"author":"sonia","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"sonia","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#article","isPartOf":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/"},"author":{"name":"sonia","@id":"https:\/\/www.motointegrator.fr\/blog\/#\/schema\/person\/17a90e15ff55abec4b04ea2c13ccdaae"},"headline":"Initiative Qualit\u00e9 ATE 2025","datePublished":"2025-06-16T09:00:27+00:00","mainEntityOfPage":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/"},"wordCount":495,"publisher":{"@id":"https:\/\/www.motointegrator.fr\/blog\/#organization"},"image":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg","keywords":["ATE frein","freinage durable","initiative qualit\u00e9 ATE","pi\u00e8ces auto premium","pi\u00e8ces frein ATE","plaquettes ATE Ceramic","qualit\u00e9 freinage auto","rechange automobile OE","service atelier automobile"],"articleSection":["Carrousel","Partenaire"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/","url":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/","name":"Initiative Qualit\u00e9 ATE 2025","isPartOf":{"@id":"https:\/\/www.motointegrator.fr\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#primaryimage"},"image":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg","datePublished":"2025-06-16T09:00:27+00:00","description":"ATE lance l\u2019Initiative Qualit\u00e9 2025 : 120 ans d\u2019expertise freinage, durabilit\u00e9, services pros et gamme OE couvrant 98 % du parc europ\u00e9en.","breadcrumb":{"@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#primaryimage","url":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg","contentUrl":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2025\/06\/Freinage-Ate-1.jpg","width":1472,"height":828,"caption":"Initiative Qualit\u00e9 ATE 2025"},{"@type":"BreadcrumbList","@id":"https:\/\/www.motointegrator.fr\/blog\/initiative-qualite-ate-2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.motointegrator.fr\/blog\/"},{"@type":"ListItem","position":2,"name":"Initiative Qualit\u00e9 ATE 2025"}]},{"@type":"WebSite","@id":"https:\/\/www.motointegrator.fr\/blog\/#website","url":"https:\/\/www.motointegrator.fr\/blog\/","name":"Motointegrator.fr Blog","description":"Le crissement des pneus, l&#039;odeur de l&#039;essence, l&#039;esprit de la victoire, l&#039;exp\u00e9rience d&#039;une voiture de sport de pr\u00e8s, la r\u00e9alisation de r\u00eaves d&#039;enfant, c&#039;est exactement ce qu&#039;est Motointegrator.","publisher":{"@id":"https:\/\/www.motointegrator.fr\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.motointegrator.fr\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.motointegrator.fr\/blog\/#organization","name":"Motointegrator.fr Blog","url":"https:\/\/www.motointegrator.fr\/blog\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.motointegrator.fr\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2026\/03\/4ad09010-c39a-40fe-a265-a78067a6ca3c.png","contentUrl":"https:\/\/www.motointegrator.fr\/blog\/wp-content\/uploads\/sites\/6\/2026\/03\/4ad09010-c39a-40fe-a265-a78067a6ca3c.png","width":231,"height":71,"caption":"Motointegrator.fr Blog"},"image":{"@id":"https:\/\/www.motointegrator.fr\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.motointegrator.fr\/blog\/#\/schema\/person\/17a90e15ff55abec4b04ea2c13ccdaae","name":"sonia","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/573578d6ee7cf10de3dd555556be119da7e42c08f02d657652ed216bcd41eb92?s=96&d=mm&r=g","caption":"sonia"},"url":"https:\/\/www.motointegrator.fr\/blog\/author\/sonia\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/posts\/18607","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/comments?post=18607"}],"version-history":[{"count":7,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/posts\/18607\/revisions"}],"predecessor-version":[{"id":33666,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/posts\/18607\/revisions\/33666"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/media\/33662"}],"wp:attachment":[{"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/media?parent=18607"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/categories?post=18607"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.motointegrator.fr\/blog\/wp-json\/wp\/v2\/tags?post=18607"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}